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Media

Brewster Kahle van Archive.org

Jason Calacanis spreekt met de oprichter van archive.org. Je weet wel de website van de Wayback Machine.

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Media Technologie

First-party data

Digiday.com 17/09/20Vice Media Group gebruikt een nieuwe tool van Experian en Infosum om meer inzichten te verwerven in hun gebruikers zonder third party cookies te plaatsen of zonder login te vragen: “Publishers provide a first-party ID, IP address and timestamp data, which is matched with Experian’s own IP address and household-level socio-demographic data. This initial […]

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Media Technologie

Smartocto

Smartocto is a unique content analytics solution that supports multiple business models throughout the entire Story Life Cycle©. Our vision is that the digital publishing workflow should be smart. This is the only way to really connect stories to your audience. Smart means using relevant data in such a way that publishers are able to […]

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Media

De toekomst van TV

Streaming heeft in de VS TV nog lang niet ingehaald Slechts 25% van het totale TV kijken vindt plaats op streaming platformen. Advertentiegeld blijft nog naar TV stromen. How the future of TV and streaming has – and hasn’t – been reshaped so far by 2020: Streaming viewership hasn’t overtaken linear TV TV advertising retains […]

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Media Technologie

Newspack

Newspack draws on the power of WordPress and years of industry expertise to deliver a handcrafted solution that helps small and medium-sized news sites build audience and revenue in the digital era. Newspack is an all-in-one platform designed for small and medium-sized news organizations that simplifies publishing and drives audience and revenue right out of […]